– The Podcast Lab + The Content Lab

Your Complete Roadmap to Launch Your Podcast In Just 30 Days

Nail down your perfect podcast idea and take my easy-to-learn 5-step system to plan, record, launch, market, and monetize your podcast to GROW your business (or BECOME your business!)

Nothing beats the power of podcasting when you want to develop a deeper, more honest connection with your audience.

(An audience you won’t find on any other platform!)

No matter your skill level, passion, niche, or experience (or even whether you have a business or not!), a podcast can be your most impactful new chapter of growth. And, speaking from experience here, the part of your week you look forward to the most!

As new listeners find your podcast, they find the conversations they’ve been craving. 

With a podcast, you escape that tricky social media algorithm and meet your audience in their everyday lives.

No matter what they’re doing or where they are (driving, working out, folding laundry, washing dishes—you name it, hands are full but earbuds are IN!), your audience is excited to listen along, learn from you, and grow with you! 

When your show runs on autopilot, you have more time, energy, and freedom to get on living the life you love (and not stuck on the content-creation hamster wheel.)

I’m handing over the exact, step-by-step system I used—all in just 5 actionable modules.

MODULE ONE: Planning Your Podcast

Inside module one, you will learn how to create and plan your podcast. Maybe you already have an idea brewing or maybe you have no clue where to even start but you dream of having your show.

Module one will take the guesswork out of planning your podcast.

In this module, I will walk you through:

  • Picking a name, topic, category, and description
  • Creating podcast assets like your photo and intro
  • Equipment recommendations and what I use
  • Episode planning, format + how to prepare to record

MODULE TWO: Recording Your Podcast

Inside module two, I’ll walk you through how to record your podcast and the different formats of podcasting you can choose from!

I’ll share my exact process and explain the differences between solo shows and interviews, as well as share how we create our show notes and more.

In this module, I will walk you through:

  • Recording your podcast
  • Tips for editing your podcast
  • Recording solo shows vs. interviews
  • Naming your episodes and how to use keywords
  • Our guide to showing notes

MODULE THREE: Publishing Your Episode

Get ready to feel confident with the industry-specific terms and tech so you can officially hit publish. This module walks through the all important topics of hosts and RSS feeds, directories, and aggregators, as well as an overview of four recommended hosting platforms.

Plus, we’ll lock down the key details needed to get set up with your host (no matter which one you choose) and of course, get your show out to the masses with Apple Podcasts and beyond. To cap it off, you’ll learn all of our podcast trailer best practices.

In this module, I will walk you through:

  • Learn the Lingo
  • Choose Your Hosting Platform
  • Setup Your Hosting Platform
  • Submitting to Apple Podcasts & Other Directories
  • Podcast Trailer Best Practices

MODULE FOUR: Launching Your Podcast

Module four is all about launching your show. I’ll show you my exact plan on how to launch your show out into the world and include tips to gain early traction, how to get people to subscribe, and the ways you can leverage audiences among the platforms to get your first downloads.

Oh, and if you’ve already launched a show, I’ll show you how to use social media to grow it!

In this module, I will walk you through:

  • How to make sure your podcast launch is successful
  • Ways to prepare and promote your show
  • Strategies to gain listeners
  • Tips for getting more subscribers who tune in
  • How to leverage social media for launch and beyond

MODULE FIVE: Monetizing Your Podcast

Money, money, money, money – yeah, I’m talking about it. I wanted to devote an entire module to what it looks like to monetize a podcast.

I’ll walk you through four different ways you can monetize, the methods I’ve tried, what I would do if I were to start all over again, and I share the behind-the-scenes secrets about sponsors and how they work.

In this module, I will walk you through: 

  • How to monetize your show from the start
  • Creative ways to drive profits through podcasting
  • Exactly what I would do if I were to start today
  • What do sponsorships look like and how to know when you’re ready

And much more...

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